The Influence of Perceived Ease of Use on Behavior Intention Through Perceived Enjoyment as a Mediator for the Use of E-Wallet Funds in Pontianak

Main Article Content

Noser
Dina

Abstract

Advances in information technology in Indonesia continue to grow, resulting in new innovations in the financial sector. One of these innovations is the electronic payment facility (e-wallet) which is experiencing rapid growth and is the main choice for the people of Indonesia. This study aims to examine the effect of perceived ease of use on behavioral intent through perceived enjoyment in digital payments. The sample used was 120 respondents who were DANA e-wallet users. Which is determined using nonprobability sampling techniques, namely purposive sampling and analyzed using Partial Least Square with the help of WarpPLS Software. The results showed that perceived ease of use had a positive influence on behavioral intent. In addition, perceived ease of use also has a positive effect on perceived enjoyment, and perceived enjoyment also has a positive influence on behavioral intention

Article Details

How to Cite
Feryanto, N., & Octaviani, D. (2024). The Influence of Perceived Ease of Use on Behavior Intention Through Perceived Enjoyment as a Mediator for the Use of E-Wallet Funds in Pontianak. Jurnal Equilibrium Manajemen Fakultas Ekonomi Universitas Panca Bhakti, 10(2), 86–96. Retrieved from https://jurnal.upb.ac.id/index.php/equalibrium/article/view/510
Section
Articles

References

Chen, J. K. (2018). The influence of behavioural intention on third-party e-commerce payment. South African Journal of Economic and Management Sciences, 21(1), 1–9. https://doi.org/10.4102/sajems.v21i1.2157

Chin, L. P., & Ahmad, Z. A. (2015a). PERCEIVED ENJOYMENT AND MALAYSIAN CONSUMERS’ INTENTION TO USE A SINGLE PLATFORM E-PAYMENT. SHS Web of Conferences Volume 18, 2015 ICoLASS 2014 – USM-POTO International Conference on Liberal Arts & Social Sciences. https://doi.org/10.1051/C

Chin, L. P., & Ahmad, Z. A. (2015b). Perceived Enjoyment and Malaysian Consumers’ Intention to Use a Single Platform E-Payment. SHS Web of Conferences, 18, 01009. https://doi.org/10.1051/shsconf/20151801009

Davis, F. D. (1989). Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology. 13, No. 3, 319–340.

Dwiyanti, I. A. I., & Jati, I. ketut. (2019). 肖沉 1, 2, 孙莉 1, 2∆, 曹杉杉 1, 2, 梁浩 1, 2, 程焱 1, 2. Tjyybjb.Ac.Cn, 27(2), 58–66.

Hair, J. F. J., et al. (2010). Multivariate data analysis. 7th edition. New Jersey Pearson Education Inc.

Hansen, J. M., Saridakis, G., & Benson, V. (2018). Risk, trust, and the interaction of perceived ease of use and behavioral control in predicting consumers’ use of social media for transactions. Computers in Human Behavior, 80, 197–206. https://doi.org/10.1016/j.chb.2017.11.010

Hartono, J., & Abdillah, W. (2015). Partial Least Square (PLS): Alternatif Structural Equation Modeling (SEM) dalam Penelitian Bisnis. Andi Offset.

JM, H., G, S., & V., B. (2018). Risk, trust, and the interaction of perceived ease of use and behavioral control in predicting consumers’ use of social media for transactions. Computers in Human Behavior, 80, 197–206.

Kusumaningrum, A., & Meiranto, W. (2023). ANALISIS METODE UTAUT2 UNTUK MENJELASKAN PERILAKU KONSUMEN DALAM MENGGUNAKAN E-COMMERCE DI KALANGAN MAHASISWA AKUNTANSI UNIVERSITAS DIPONEGORO. DIPONEGORO JOURNAL OF ACCOUNTING, 12(3), 1–14. http://ejournal-s1.undip.ac.id/index.php/accounting

Li, Y. (2016). Empirical Study of Influential Factors of Online Customers’ Repurchase Intention. IBusiness, 8, No. 3.

Mahanani, E., & Sari, B. (2019). PENGARUH PERCEIVED EASE OF USE, WORD OF MOUTH DAN SERVICE QUALITY TERHADAP KEPUTUSAN PENGGUNAAN GRAB PADA MAHASIWA/I FEB UPI-Y.A.I. 3, No. 1.

Monica, F., & Japarianto, E. (2022a). ANALISA PENGARUH PERCEIVED EASE OF USE DAN MELALUI PERCEIVED ENJOYMENT TERHADAP BEHAVIOR INTENTION PADA DIGITAL PAYMENT. Jurnal Manajemen Pemasaran, 16, 9–15. https://doi.org/10.9744/pemasaran.16.1.9─15

Monica, F., & Japarianto, E. (2022b). ANALISA PENGARUH PERCEIVED EASE OF USE DAN MELALUI PERCEIVED ENJOYMENT TERHADAP BEHAVIOR INTENTION PADA DIGITAL PAYMENT. https://doi.org/10.9744/pemasaran.16.1.9─15

Muliadi, M. L., & Japarianto, E. (2021). ANALISA PENGARUH PERCEIVED EASE OF USE TERHADAP BEHAVIOR INTENTION MELALUI PERCEIVED USEFULNESS SEBAGAI MEDIA INTERVENING PADA DIGITAL PAYMENT OVO. Jurnal Manajemen Pemasaran, 15, 20–27. https://doi.org/10.9744/pemasaran.15.1.20─27

Prashilia, E., & Priantinah, D. (2020). THE EFFECT OF PERCEIVED USEFULNESS, PERCEIVED EASE OF USE, PERCEIVED ENJOYMENT, AND FINANCIAL KNOWLEDGE ON THE INTENTION TO USE E-MONEY IN THE SPECIAL REGION OF YOGYAKARTA THROUGH ATTITUDE TOWARD USING AS AN INTERVENING VARIABLE. 8, No. 4, 1–15. www.bi.go.id/

Sugiyono. (2018). Metode penelitian kualitatif dan R&D. Bandung: Alfabeta. In Metode penelitian kualitatif dan R&D. Bandung: Alfabeta.

Wilis Wijayanti, M., Suddin, A., & Sutarno. (2019). PENGARUH PERCEIVED USEFULNESS DAN PERCEIVED EASE OF USE TERHADAP BEHAVIOUR INTENTION TO USE BRI DIGITAL BANKING PADA AGEN BRILINK PT BANK RAKYAT INDONESIA TBK KANTOR CABANG MAGELANG. Jurnal Manajemen Sumber Daya Manusia, 13, 188–199.

Zeithaml, V. A., Berry, L. L., & Parasuraman, A. (1996). The Behavioral Consequences of Service Quality. Journal of Marketing, 60(2), 31–46. https://doi.org/10.1177/002224299606000203